AGENCY: twofifteenmccann
CLIENT: HP
YEAR: 2011
ROLE: Senior Art Director
Along with ACD Tim Stier, I developed a print/digital campaign for the new HP z210 Workstation computers. The ads placed the computers in a studio style environment, with original illustrations and renderings, that resonated with potential consumers (Architects, Industrial Designers, CAD users and Engineers). Both print and digital were trans-created for worldwide media placements.
Digital examples from the campaign below:
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